Corydon Walmart first retailer to install Mamava breast-feeding pod
Walmart announced it is offering a new service to moms at its Corydon store with the installation of a Mamava Lactation Suite — or “pod” — inside the Walmart Supercenter, providing another option for breast-feeding moms. The Mamava pod is free for customers and associates to use, totally customizable and one of the many upgrades to this newly remodeled Walmart store.
“There is nothing else like the Mamava pod. We strongly believe in what Mamava is doing to support moms and the experience the pods help create,” said Julie Murphy, executive vice president, People, Walmart U.S. “We are very excited to provide this for moms who work and shop at our stores.”
Mamava pods are free-standing spaces that provide a clean, comfortable and private option to breastfeed or pump. The pods are accessed through the Mamava app, which guides mom to a pod’s location, opens the pod with the touch of a button and allows mom to customize lighting and airflow, leave digital notes of encouragement for other moms and listen to soothing sounds.
Walmart is the first retailer to install Mamava pods in a store setting. The company plans to install a Mamava pod in more than 100 Walmart Supercenters throughout the country by the end of 2020.
“We started Mamava to ensure that every breast-feeding mother could choose whether or not to breastfeed, so we set out to remove all barriers to making that choice,” said Sascha Mayer, Mamava’s CEO and co-founder. “Walmart’s commitment to supporting breast-feeding associates and community members with Mamava pods is a huge leap forward for inclusivity and normalizing breast-feeding culture.”
A recent survey by Mamava and Medela found that COVID-19 has made moms even more committed to breastfeeding, in part for its immunological benefits. As an essential business, and a member of the Corydon community, Walmart understands the role it plays in providing customers with food, medicine and other essential items during this unique time. The addition of the Mamava is one more way the company is supporting its associates and customers and adds to the extensive measures Walmart has put in place in stores around the country this year in response to the impact of COVID-19.
The Mamava pod is one part of the Corydon’s store’s just completed store remodel. Other store upgrades include an updated beer and wine department, deli department and public rest rooms, new service counters in sporting goods and paint and a new Pickup Tower for online orders. The Pickup Tower functions like a high-tech vending machine and can fulfill a customer’s online order in less than a minute.